Teaching Channel Launch Support Campaign
Theme Concepts / Print Ad / Email / Social / Booth Assets
Role: Senior Designer
Work done for BatesMeron Sweet Design Agency
In Spring 2023 the Teaching Channel underwent a rebrand and acquisition. The collateral needed to speak to teachers and administrators equally, making the merge and new branding as clear as possible. This would keep Teaching Channel’s presence high and its branding familiar to both current and future clients.
This campaign included paid ads, social posts, catalog covers and email templates; all utilizing elements from the beautiful new branding .
We worked on concepting three unique themes Teaching Channel could use. Each theme utilized elements from the revitalized brand with messaging targeted at administrators and teachers alike.
Welcome to the Education Evolution
Inspired by the commanding headline, the passionate educators behind K12 Coalition and Teaching Channel chose the first concept.
